Tieguang Media (Jiangsu) Co., Ltd. is a professional institution in China’s high-speed rail media operations sector, long-term committed to the systematic integration and innovative development of high-speed rail media resources. The company has built a nationwide high-speed rail media communication network, with resources widely distributed across multiple provincial-level administrative regions. It deeply operates high-speed rail media resources in core hub stations including Beijing, Shanghai, Guangzhou, Nanjing, and Chengdu, forming a well-laid-out and structurally sound high-speed rail media matrix. In terms of media resource allocation, the company operates a comprehensive array of advertising formats, including in-station lightboxes, LED digital large screens, LCD media machines, and train media. 查看更多>>
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This area fully covers all passengers entering and boarding the station, with longer passenger dwell times and direct visual impact, increasing media coverage and reach rates. It can provide all-around, full-process, seamless coverage of passengers entering and waiting at the station, repeatedly influencing the audience, offering the brand ample and unique display space, enhancing audience recognition and recall, and improving effective exposure.
MORECovering all outbound crowds, it is a must-have media for arriving passengers, and there is a certain degree of delay in passengers' outbound ticket checking. The visual impact is strong, showcasing the brand's royal style; The advertising position is eye-catching, without any obstruction, integrating the three major media characteristics of high coverage, mandatory, and high reach, accurately covering the target audience.
MORECovering all outbound passengers, the media image is directly facing the outbound crowd, the media format is large, there is no obstruction around, the visual impact is strong, the distance is close, the area is large, the visual impact is extremely strong, the advertising reach rate is high, there is no interference around the media, and the effective visual distance with passengers is fully utilized to achieve 100% brand exposure.
MOREThe target audience is accurate. High exposure and frequency. Having exclusivity and closure can increase the attention of advertisements. High speed railway carriage advertisements usually use high-quality visuals and designs, which can enhance the brand image and visibility of advertisers.
MORE12306 itinerary information (electronic ticket) is a travel guidance service (including booking confirmation information) sent by the 12306 platform to passengers who have successfully booked tickets. Advertisers' commercial promotion information carries itinerary information and is pushed to passengers' mobile phones in the form of SMS and WeChat.
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12306 Electronic Ticket
In the current wave of digitization and informatization, we gradually realize that the comprehensive integration and optimization of high-speed rail resources are imperative.We aim to establish a brand-new platform—the Railway Advertising Network, which not only features technological innovation and a new digital system, but also covers high-speed rail advertising resources across 18 railway bureaus nationwide，ensuring the effectiveness, timeliness, and accuracy of information.
MOREDirectly connecting with official databases (18 local railway bureaus), the information is timely, accurate, and effective.
Optimize the market through platform based models, effectively integrate railway media resources, and form a scale.
Utilize platform based models to address current industry pain points and enrich customer resources. Reduce the cost of acquiring customers for advertising companies.
2024-11-28
November 26th noon Wuhan Station welcomes The busiest time of the day In this building that connects the north and south, and connects the east and west In the modern transportation hub Train after train of Fuxing high-speed trains Stop at the platform and prepare for departure …
2024-11-28
The three super large high-speed railway stations under construction in the Yangtze River Delta region are progressing in an orderly manner according to the project schedule, ushering in a new construction node, Shanghai East Station
2024-09-29
As the National Day holiday approaches, some passengers who have not yet bought tickets to go home or travel are still worried about how to travel. Recently, the 12306 railway platform has launched a new ticketing feature called "seat change in the train". Passengers can board the same train but pur…
2024-06-10
The 5-day railway Dragon Boat Festival holiday transportation started today. From June 7th to 11th, the national railway is expected to send 74 million passengers, with a daily average of 14.8 million passengers. June 8th is the peak day for passenger flow, with an estimated 17 million passengers to…
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9th Floor, Building C, High Speed Rail Network Valley,
Jiangning District, Nanjing City
Tel：400-188-9097
